Boardball

Boardball

As managing director and partner of a Toronto-based digital marketing agency, Amanda Nguyen is widely known as a leader who’s quick to accomplish her goals.

So when she and her friends were looking to play volleyball but didn’t have access to the space or equipment that’s required, she invented Boardball, a new sport that eliminates these barriers. But she didn’t stop innovating there. Once videos of Amanda and her friends playing Boardball outside Toronto’s Harbourfront went viral, she established Boardball Inc. in response to those wondering how they could join in.

Though the company was only launched in 2021, it already provides equipment to customers in over 40 U.S. states and 10 Canadian provinces. As Amanda’s team explains, “Boardball is not only a new sport, it's a lifestyle brand and community people want to be a part of. This wouldn’t have been possible without Amanda's vision. She’s done it all, including brand and product development, go-to-market strategy, marketing, overseeing logistics and supply chain, managing sales and vendor deals, and community development.”

Head to Boardball’s site to get everything you need to play, and see why the accessible sport has caught on so quickly.

OntarioRuha Ratnam