Kathryn Chong, Tracey Monette and Gloria Chong are sisters and Co-Founders of The Willows Box & Co. They became aware of The Scotiabank Women Initiative Mentor Program, Powered by The Forum just six months into starting their business, and immediately knew it would be a valuable opportunity for them.
Ready to create efficiencies for their business, develop effective marketing plans, and zero in on their target audience, they were ready to seek out different perspectives that would help them gain clarity and take the next step.
They say “It’s reassuring to have the support of this program and our mentor, who’s been encouraging, helpful, and a great coach. The exercises, best practices, and templates are clearly and thoughtfully designed to empower businesses for success. The material and guidance will help us navigate challenges and make strategic, informed decisions.”
With the confidence to grow their business from a place of strength, the sisters say that after just one year, they’ve “Created a foundation, entered into a collaboration with one of Alberta’s largest employers, and have moved into our first warehouse. The future is exciting!”